Is crowdsourcing as used by aol a form of outsourcing? why or why

  

Read the Case Study 10-1, Crowdsourcing at AOL. Answer the following questions:

Is crowdsourcing as used by AOL a form of outsourcing? Why or why not?

What steps do you think Maloney might have taken to ensure that the crowdsourcing would be a success for the inventory project?

What factors should be considered when deciding whether or not to crowdsource a particular part of a business?

Describe the advantages and disadvantages of crowdsourcing.

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